About
Kendra Gaylord has spent a decade in the digital sphere. Her career has spanned advertising agencies (Arnold Worldwide), publishers (Boston Globe Media and Complex), and e-commerce start-ups. She now works as a freelancer and content creator.
Other interests include: jigsaw puzzles, handwritten cards, old houses, and grapes. She is the host of the podcast, Someone Lived Here and has a successful TikTok and YouTube where she talks about history, architecture, stamps, and pop culture.
Services
Social Content
Build out content from strategy, scripting, to video editing. Assist in building social and TikTok strategy that ladders up to performance goals.
Podcast
Construct a presence in the audio space, ideate podcast opportunities and partnerships, produce and edit content, drive listeners via social and editorial.
Ad Buying
Create structures for ad buying on TikTok, Facebook, and Google AdWords, establish unit variations to test performance, pinpoint the highest performing units and repeat.
Social Audit
Analyze current social practices, institute posting guidelines and guardrails for teams, build engaged audiences on platforms, create content frameworks, get content featured on discovery pages.